Now Available!
Help Your Students Succeed as Global
Entrepreneurs!
We live in a world with countless opportunities, and the vast majority
of those opportunities are international. As electronic mediums expand,
ideas that may be opportunities will multiply by the thousands. Global
Entrepreneurship focuses on what you need to know about
global entrepreneurship. It explains the principles that come from
entrepreneurship, international business, cross-cultural management,
strategy, exporting, international education, international economics
and environmental concerns, and leadership.
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It focuses more on practical applications than on statistical surveys
and empirical research.
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The chapters were chosen based upon a detailed study undertaken by the
International Entrepreneurship Division of the U.S. Association for
Small Business & Entrepreneurship as to what educators in the areas of
international and global entrepreneurship believed should be included
in such a course.
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Includes examples of specific area studies that the reader may use as
an example in a part of the world they would like to develop a
particular product or service to export or import.
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This book is organized into four sections that explain global and
international entrepreneurship. The first section includes the
introductory chapters which are designed to provide the reader with a
broad overview of the topic and how the material can/should be used.
The second section includes more specialized and focused topics on
specific aspects of international and global entrepreneurship. The
third section includes area studies chapters. The final section
includes a case.
