Based on the success of Building Communication Theory, authors Dominic Infante and Andrew Rancer have a new venture, the development of this new theory book entitled Contemporary Communication Theory.
Dominic and Andrew, along with new expert author Theodore Avtgis of West Virginia University, have taken the most successful elements of the previous text, that has informed generations of students, and added many new theories, perspectives, and student friendly improvements, creating a comprehensive yet accessible text.
Striking a balance in coverage between the extremes of analyzing too many or too few theories, Contemporary Communication Theory examines important theory building activity in the field of communication. The focus is on theories from a behavioral science orientation. While this is the dominant orientation in the field, relevant humanistic frameworks such as the major concepts from rhetorical theory also are discussed.
Features:
- The most comprehensive glossary of any communication theory text.
- An Enhanced Online Learning Package designed for students and instructors,seamlessly integrated within the book's pedagogy, it includes interactive exercises, glossary of terms, and an extensive instructor's resource package.
"Contemporary
Communication Theory’s focus on the social scientific makes the
universe of topics easier to structure."
Edward Woods, Marshall University
"The organization of Contemporary Communication Theory is intriguing in that it works at
a more conceptual level, rather than moving along more by specific theories. I
appreciate the inclusion of Craig's seven traditions. That is a useful tool."
David Carlone, The University of North Carolina at Greensboro
"I really like the organization of Contemporary Communication Theory. I think students will appreciate the ways in
which many theories are covered under a coherent theme of topics (i.e. ELM in
persuasion). Often students don't
understand how theories connect together, but rather see them as very separate
bodies of research. The nice thing with
this organization is that the professor can always choose to add his or her own
depth to a theory.
Alicia
Alexander, Southern Illinois University - Edwardsville